Firehouse Partner Alex Conant Warns The Miami Herald the 2020 Election is Just Getting Started

‘Our band is getting back together.’ How Trump plans to win Florida

“He’s under-performing with people who voted for him in ‘16 and a lot of those people, it’s safe to assume, will come back to him once the campaign gets going in earnest,” said Conant. “We have three debates. We’ll see $100 million in TV ads or some crazy number. He’s really got to prosecute the case against Biden.”

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And his advisers are trying to harness the immense media focus on each of Trump’s words and tweets and use them to his benefit, instead of his detriment: Critical Mention, a firm that tracks earned media mentions, told the Miami Herald on Tuesday that Trump had been mentioned 26,472 times in the Florida press during the previous week. Biden had been mentioned 8,338 times.

“He needs to run a really disciplined campaign,” said Conant. “No more tweets about the Confederate flag. No more fights about [coronavirus task force member Anthony] Fauci.”

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